Marketing Careers Guide
As technology and business needs evolve, employer demand for qualified modern marketing professionals continues to grow. Today’s organizations are looking for marketers who are smart strategists, creative thinkers, and skilled communicators, and can easily navigate between a variety of marketing functions. Marketers are highly sought after in virtually every field and industry, making this career path a smart choice for those looking for opportunities to grow.
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Marketing & Communications at Champlain Online
Bachelor's Degree in Marketing & Communication: Gain subject matter expertise that can be applied in rapidly growing industries like advertising, brand management, public relations, and digital marketing. Emerge with industry certifications from Google and Hubspot, and in-demand soft skills such as leadership and problem-solving that you can carry with you through your career.
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Program Format
100% Online
24/7 Access to Coursework
Credit Hours Required
120
10-17 hours per course per week*
*Part-time and full-time enrollment options available
Curriculum
Learn how to apply marketing and communication principles and practices, manage marketing campaigns from conceptualization through implementation, and integrate communication concepts that prioritize outcomes for your organization. You’ll also gain expertise through a specialization of your choice, in digital marketing, content strategy, project management, or leadership.
Career Outcomes
Marketing and communication occupations are projected to grow 8% from 2018 to 2028, faster than the average for all occupations, and proprietary research conducted by Education Advisory Board (EAB) using Emsi Analyst™ for Champlain College Online found that the need for market researchers and marketing specialists will increase 40% in that same time period. The median annual salary for these occupations is over $132,000.*
Graduates of Champlain's online marketing and communication degree online program will be prepared for a variety of marketing and communications roles in advertising, brand management, public relations and digital marketing.
*Sources: Bureau of Labor Statistics (BLS), 2019
Academic Excellence and Recognition
Regionally accredited by the New England Commission of Higher Education
Designated as a Military Friendly School for our commitment to the military community
Ranked among the best by Tech Guide for game design and computer science
Named the among the best schools with accelerated bachelor's degrees by Intelligent.com
What Students Are Saying
"I chose Champlain because the curriculum had an established history for success, offering the flexibility I needed to accommodate my hectic schedule, as well as still having the ability to spend important quality time with my growing family. The accelerated format offers a great way to finish your goals faster, while the mobile app, and flexible schedule make earning your degree or certificate a realistic achievement that truly is obtainable."