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Marketing Undergraduate Certificate Online Undergraduate Certificate Program

Format

100% Online

24/7 Access to Coursework

Semester Schedule

Two 7-Week Terms Per Semester

Three Semesters Per Year

Credit Hours Required

16

Time Commitment

10-17 hours per course per week

Cost per Credit

$318

$250 Active Duty Military

Fees

Fast & Free Application

Apply By

April 10, 2020

Classes Start

May 11, 2020

Upcoming General Webinar

The Online Learning Experience
April 17: 2:00 PM

Explore Marketing Undergraduate Certificate

Learn the foundations of marketing and enter the business field with a credential employers will respect with Champlain's online marketing certificate.

This certificate can be taken as a stand-alone program, or can be used as a stepping stone on the way to obtaining your bachelor's degree in business management online.

Build Your Career Future

We understand how important it is for busy working adults to gain knowledge and expertise quickly, which is why our marketing certificate coursework is applicable to the workplace from day one. Whether you've already earned an undergraduate degree or you're currently pursuing your bachelor's degree, a marketing certificate is a great way to earn a credential in the field, get your resume noticed, and demonstrate proficiency in a focused area of knowledge.

Academic Excellence and Recognition

New England Commission of Higher Education Logo

Regionally accredited by the New England Commission of Higher Education

US News & World Report Best Online Programs Bachelor's Badge 2020

Ranked among the Best Online Bachelor’s Programs by U.S. News & World Report

Military Friendly School Badge

Designated as a Military Friendly School for our commitment to the military community

Top Degrees MBA Program Designation Badge

Named among the top MBA programs by Abound/Colleges of Distinction

Gain New Skills With a Certificate

Business and financial occupations are expected to grow 7% from 2018 to 2028, faster than the average growth for all fields, as a result of an increasingly complex global business landscape.

*Source: Bureau of Labor Statistics (BLS), 2019

Top Reasons to Pursue a Certificate

  • Enter a new field
  • Build new skills
  • Gain knowledge on your way towards a degree
  • Differentiate your resume
  • Earn a credential
  • Demonstrate proficiency in a focused area of learning

Program Details

Learn more about Champlain's 100% online marketing undergraduate certificate, designed for working professionals.

Champlain's online marketing courses encompass the top skills needed by today's business professionals.

Professional Courses (15 credits):

  • Media & Society
  • Principles of Marketing
  • Principles of Public Relations
  • Visual Storytelling
  • Financial Systems for Management

Marketing Course Descriptions:

Focuses on the field of public information and public relations, with an emphasis on applying the appropriate theories and techniques to solve organizational and institutional communications problems.

Prerequisites

MKTG 200

This class is designed to provide students who have little or no digital video production knowledge with an introduction to methods and strategies for production of digital video stories. Using the art of telling a story, the class will create educational, informational or personal experience video productions utilizing audio, video, scriptwriting and digital editing techniques. The class will be focused around hands-on projects, critiques and editing on nonlinear workstations.

Prerequisites

None

Graduates of the online marketing certificate program will demonstrate the following industry-specific skills, knowledge, and competencies:

  • Explain the value of marketing to business success.
  • Use foundational marketing knowledge, including consumer behavior theory and research, digital marketing, and integrated marketing communication, to analyze and build effective marketing campaigns.
  • Exhibit multi-channel media fluency, applying oral, written, visual, digital and technological communication skills to successfully engage multiple stakeholders.
  • Intentionally utilize an ethical, analytic, data-driven approach to continuous improvement of marketing approaches.
  • Demonstrate the ability to apply marketing knowledge to support business decision-making.
  • Identify and evaluate own knowledge, skills, and abilities for application to professional practice.

Champlain College Online's business faculty, led by Program Director Albert Orbinati, PhD, are expert practitioners in the field. Their industry expertise ensures that our project management certificate curriculum is aligned with the needs of employers, and reflects the skills today’s business professionals need for success. Classes led by our seasoned experts will give you real-world insight into the field, and create a rich community of career-focused learning.

Tuition & Costs

Continuing your education is an investment in your future. Learn more about our affordable tuition rates.

Dare to Expect More of Champlain Online

Expect Convenience

Our programs are designed for busy adults. Go to school wherever and whenever is best for you, on the device of your choice.

Expect A Career Focus

Everything you learn in our online classrooms is relevant and immediately applicable to your work.

Expect Support

Your education journey is our priority and our student support team has your back every step of the way.

Expect Superior Faculty

Learn from practitioner faculty working in the field, with real-world experience and knowledge.

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